José Carrasquillo
Gerente de Crédito jcarrasquillo@elnuevodia.com
EL NUEVO DÍA le ofrece a sus clientes el beneficio de pautar sus anuncios prepagados mediante cheque, en efectivo, tarjeta de crédito o ATH. Los anuncios se tomarán con dos días de anticipación a la publicación. El cliente que interese tener una línea de crédito para pautar anuncios deberá someter una solicitud de crédito, ya sea de Individuo/Negocio Propio, o Corporativa, según sea el caso, y deberá hacerla llegar a la atención del Gerente de Crédito y Cobros para su aprobación, conjuntamente con todos los documentos requeridos en cada caso se evaluarán las solicitudes de crédito para aquellos clientes que presenten un plan para publicar anuncios recurrentemente; de lo contrario, deberán prepagar sus anuncios. Los documentos requeridos para cada solicitud son:
Firmada en todas sus partes por el oficial correspondiente. Deberá acompañarse con un Estado Financiero reciente, copia del Certificado de Incorporación del Departamento de Estado, y una Resolución Corporativa en la que la corporación autoriza a la persona que firma la solicitud a tramitar la línea de crédito con el Periódico.
Según sea el caso, esta solicitud puede demorar en aprobarse alrededor de 14 días laborables, ya que su aprobación depende de la rapidez con que las referencias de crédito sometidas por el cliente nos contesten.
Tan pronto son aprobadas, se establecen los parámetros para mantener la cuenta activa, entre los que están mantener la cuenta dentro de su límite de crédito, pagar a 30 días de la fecha de facturación y no tener cheques devueltos en la cuenta.
EL NUEVO DÍA se reserva el derecho de aceptar o rechazar una solicitud de crédito si la misma no cumple con los requisitos de la Empresa. EL NUEVO DÍA es un patrono con igualdad de oportunidad de empleo (E.E.O.C.).
Credit Applications:
Customers may prepay their ads in EL NUEVO DIA in cash, by means of credit cards, checks, wire transfers or ATM cards. Ads are placed two days in advance of publication date.
Customers with a recurrent, high volume of ads during the year may apply for a line of credit. Both, Individual or Sole Proprietorship and Corporations and Partnership credit applications are available for this purpose.
Individuals or Sole Proprietorships
Credit granted is based on the credit standing of client. A copy of the driver’s license is required. Evaluation period varies, but it usually takes up to five working days.
Corporations and Partnerships Credit is granted based on an overall evaluation of the information contained in the following documents:
CERTIFICATE OF INCORPORATION – Document released by the Department of State. It certifies that any given corporation is a legal entity which meets with all state and/or federal requirements for doing business.
CORPORATE RESOLUTION – Official letter signed by any one of the Corporation’s officials authorizing the person signing the credit application to apply for a line of credit with END.
Also requested in the application form are three verifiable commercial references, with their addresses, telephone numbers and contact names. Bank references (names of banks, branches, addresses, account numbers contact names at the banks and phone numbers) are also required. Also, customers must submit a letter specifying the frequency and category of their ads (Classifieds, General Ads or Legal Ads).
Once a completed credit application (including all documents, information and signatures required) is received, it is revised and referred to a credit supervisor for evaluation and approval. Supervisors then establish credit limits based on customers’ advertising projections and credit references. Accounts are to be maintained within the credit limit granted, payments should be received within 30 days from date of invoice. A returned item will nullify the line of credit. Evaluation period may take approximately 10 to 14 working days, depending mainly on the promptness with which commercial references answer our inquiries for information on the client’s credit standing. END reserves its right to deny credit to customers who don’t meet its requirements for credit applications.